Monday, February 4, 2013

5 Steps To Recover From Google Penguin

Have you ever asked yourself the reason why Google is seen as the best search engine in the world today? Professionals in online business, programming and website creation who have spent many years in the profession would understand what it takes to do business under the Google platform. Google had put up some procedures to checkmate illegalities and black hat search engine optimization approaches used by people to get themselves to the top of the search engine. 

Black and white hat SEO
In order to understand what this article talks about, you need to know what black hat SEO and white hat SEO. However, it will be improper to consider these two concepts without first understanding the meaning of SEO itself. SEO is the acronym of search engine optimization; this is an approach used by internet marketers and businessmen to get their websites and blog post to the top of the search engine. There are lots of approaches invented by people in doing this and therefore this groups SEO techniques into black hat and white hat SEOs.
  • Black hat SEO
Black hat SEOs are search engine optimization techniques includes such processes as
1) keyword stuffing.
2) Cloaking.
3) The creation of duplicate contents by deliberate approaches.
4) Link schemes and so many other related practices.
5) Doorway pages also known as hidden redirect.

- White hat SEO
White hat SEOs are the correct way or technique of search engine optimization. It should be known that you will not have problems with penguin or panda when you follow appropriate white hat SEO procedures.

Why Penguin?
Many people do not know why Google should release penguins to attack websites. However, it should be realized that this is a very powerful approach used by the search engine to accord good search engine rating to those that deserves it.

Using the processes outlined above for black hat SEO, many websites and articles that are not supposed to rank high in the search engine did so. This prompted Google to release Panda in the year 2011 and afterwards, Penguin was released in subsequent year. As a result of the works done by Panda and Penguin, quality articles were accorded good ranking in the search engine. 
 
How to recover from Penguin?
Despite the fact that Penguin hit hard on most webmasters, yet there are avenues that have been devised to recover from such devastating blow.
  • Make sure that every link that is not related to the information and services contained in your website is eliminated. Unrelated links are among the cause of penguin attack and therefore needs to be eliminated.
  • Also ensure that the only backlinks generated in your site are organic. Inorganic backlinks can result to devastating penguin attack.
  • It is also important to take ample care to use different anchor texts when linking your site.
  • Focus in very important; do not make every where clumsy with ads. Put as much ad as is appropriate for easy navigation in your web page.
  • The links that you should add to your site should only be contextual.
BIO:
Fenix Raw is an IT professional from Test4prep.Are you really Looking for this 1Z0-050 assistance? Move ahead to take the benefit of 1Z0-820 and pass your exam easily.

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