Friday, September 14, 2012

Consider These Points to Design a Great Website

Why do you want a website?

Before you start working on a website, determine why do you want to create a website? Do you want to promote your business, do you want to sell a product or an idea, do you want to raise finances for a church, or do you want people to visit you to read new information?

Who is your audience and what do they want?

Determine who is your audience and what do they want from your website? No matter what products or services you offer, each of the information in your site should have reasons. If you gear everything from visitor’s perspective, your site will surely achieve success.


Subject matter:

The subject matter or the content of your site should strictly deal with the products and services you offer. For example, if you own a sari boutique, then the content in your site should be related to the saris available at your website, fabric of sari, designs, latest style etc. 

Image:

Image is a key pillar of a good website. The image must be consistent, and should reflect your business/ products/ services. The image should also reflect the purpose of the site and the subject matter.

Layout:

The layout of your site should be simple and user friendly. Make sure you do not use complex scripts and images and do not create complex navigational links because they might not be visible in different browsers. Use smaller icons to attract visitor’s attention instead of using bulky images.

Font size: Ensure that the font you use is not too small so that the readers are unable to read your content. Also, do not use font that is too big as it will negatively affect the look of your website.

Spacing: When you lay out text in your website, make sure spacing between two lines is appropriate. If the space is too little, your eyes may spill over from one line to another. On the other hand, if the space is too much, your eyes may get lost between two lines of text. .

Test the final designs: Before zeroing in on any one design you can show the preliminary sketches of the designs to your target audience. Some agencies test their designs by following where the readers’ eyes lead on the page.

Graphic content – Don’t go over-board with multimedia it can slow the loading time of your page.

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